Search engine optimisation is not a form of ‘alchemy’ beyond mere mortals, as some SEO companies would have you believe, all it takes is research and time. My tips are based on four basic ideas: research your keywords; use your keywords wisely; make life easy for search engines; and make yourself popular.
I’m often asked how best to record voice. People seem regularly to be in a quandary about how to effectively accomplish this seemingly simple task. Unless the voice recording is to be professionally published (as a voiceover or audio book, etc, in which case fancy microphones and snazzy audio-engineering tricks are required), this task should indeed be very straightforward.